GIRLS OUT LOUD
Sept 2019 - Jan 2022
Girls out Loud are a non-profit based in the North West of England, aiming to improve confidence, self esteem and aspirations within teen girls in high school.
Since September 2019, I have been an integral part of the organisation's A team. Taking over from another freelance social media strategist, I kept to a similar design flow in order to create a smooth transition from one professional to another. Since then I have worked on developing content to provide more education and inspiration for girls and women to inspire potential volunteers and donors, with content spanning over Twitter, Facebook, LinkedIn, Instagram, YouTube and Pinterest.
Working with two key PR agencies to make the most of key events like school closures, we have been able to create collaborative campaigns to push our message across TV, print and social media simultaneously. This has also led to some high profile businesses collaborating with Girls Out Loud, including In The Style and Quay to boost donations.
The results from my work have been celebrated in various team meetings, and I have been praised by the non-profit’s founder, Jane Kenyon who has also hired me to manage her own social media presence. It was recently reported that Big Sister sign ups have skyrocketed since I took over the account.
Engagements and followers have grown on every platform since my takeover, with their founder rocketing over 1,000 followers on Instagram; a milestone which had been untouchable for some time. Month on month the number of engagements and followers increase on every platform.
If you are looking to increase sign ups or improve your social media engagement, click the button below to get in touch.